references
Research and Analysis
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https://www.infosys.com/about/knowledge-institute/documents/banking-industry-2020.pdf
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https://www.finextra.com/blogposting/18766/will-covid-19-reshape-digital-banking
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https://thefinancialbrand.com/64401/bank-credit-union-branch-designs-spring-2017/
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https://thefinancialbrand.com/78228/bank-branch-experience- design-photos/
competitor analysis
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https://www.uobgroup.com/web-resources/uobgroup/pdf/newsroom/2020/UOBAM-Sustainability-Academy.pdf
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https://www.ocbc.com/group/media/release/2020/ocbc_virtual_sme_campus_to_benefit_more_than_3000_smes
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https://www.frankbyocbc.com/products/investments/young-investors-programme
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https://www.dbs.com.sg/personal/saving-investing/financial-literacy-for-you
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https://www.citibank.com.sg/credit-cards/student/citi-clear-card/
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https://www.dbs.com.sg/personal/cards/credit-cards/live-fresh-dbs-visa-paywave-platinum-card
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https://www.posb.com.sg/personal/deposits/savings-accounts/emysavings-account#
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https://www.ocbc.com/personal-banking/deposits/mighty-savers-child-savings-account
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https://www.posb.com.sg/personal/deposits/savings-accounts/my-account-kids
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https://www.dbs.com/newsroom/DBS_reimagines_banking_with_lifestyle_space_for_tech_generation
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https://thefinancialbrand.com/18642/ocbc-frank-gen-y-banking-brand/
youth analysis
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https://www.straitstimes.com/business/invest/one-in-10-young-sporeans-has-no-bank-account-poll
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https://www.zdnet.com/article/razer-bets-on-youth-base-in-bid-for-singapore-digital-bank-licence
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https://thefinancialbrand.com/90873/generation-z-millennials-social-media-branch-youtube-marketing/
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https://www.morganstanley.com/ideas/millennial-gen-z-loan-growth